Each year, Hollywood rolls out the red carpet to celebrate the undeserving and overpaid celebrities of Tinsel Town at the Academy Awards. The event often serves as an opportunity for the celebrity elite to attack conservatives and right-wing policies of which they have no true understanding. This year was no different. However, after a night full of Trump mockery, those attending the Oscars were not the ones who ultimately got the last laugh.
“This broadcast is being watched live by millions of Americans and around the world in over 225 countries that now hate us,” host Jimmy Kimmel said in his opening monolog. He followed it up with what was supposed to be a joke about President Donald Trump being racist, saying, “I do want to say thank you to President Trump. […] Remember last year when it seemed like the Oscars were racist? That’s gone, thanks to him.”
The blasphemy didn’t end there. Kimmel later worked in a joke about Trump’s daughter, Ivanka, whose fashion line was recently dropped by Nordstrom in a move which many considered to be political, but the retailer claims was motivated by a drop in sales of her products.
Poking fun at best actress nominee Meryl Streep, Kimmel called her “highly overrated” and asked the audience to give her a standing ovation. “Nice dress, by the way,” he said. “Is that an Ivanka?” [Source: AM New York]
“Some of you will get to come up here on this stage tonight and give a speech that the president will tweet about in all caps during his 5 a.m. bowel movement tomorrow, and I think that’s pretty excellent if you ask me,” continued Kimmel, according to IJR.
All of this ranting and raving over President Trump and his family, though, could not save the Oscars from taking a gigantic ratings nosedive, as viewers have apparently become so fed-up with the liberal Hollywood elite that they couldn’t even bring themselves to tune in this year.
Overall, though, the early numbers indicate ABC might be looking at another big drop in audience. In Nielsen’s metered market overnight ratings, which measure the top 56 markets in the country — representing about 70% of the viewing populace — the 89th Academy Awards brought in a 22.4 household rating/36 share and a 12.7 rating in the 18-49 demographic in Nielsen’s 25 local people meter markets.
The 2016 Oscars, for comparison, brought in a 23.4 household rating and a 36 share, down from 2015’s household rating of 25.0 and 2014’s massive 27.9. Last year’s telecast ended up drawing 34.3 million pairs of eyeballs; 2015, 37.3 million. Both paled in comparison to 2014’s haul of 43.7 million. Sunday’s overnight rating is also just up from the previous low-water mark of 2008, when Jon Stewart hosted and pulled a 21.9 overnight rating that ended up translating to 32 million viewers. [Source: Variety]
All of this makes you wonder when the celebrity crowd is going to wake up. It doesn’t take a genius to figure out the toll that their agenda has taken on their popularity. I suppose we will soon see which is more important to them in the end; their careers or a misguided ideology.